OIA UK Outdoor Industry Awards 2025 Now Open For Entries

The Outdoor Industries Association (OIA) is pleased to announce the launch of the 2025 UK Outdoor Industry Awards, which are now open to entries from brands across the industry until the 20th May 2024.

All the entries will, once again, be displayed at OTS in a dedicated awards area. At the show, a judging panel, comprising of experts from the outdoor industry which will include key journalists and retailers, will vote for the three finalists in each category. The finalists will be announced on the second day of the show 19th June 2024 at the OTS Social.

There are 10 categories:

  • Accessories including tools, food, gadgets, lighting, first aid, etc.
  • Backpacks/Travel Luggage including wash bags, mobile phone bags
  • Camping Equipment including furniture, stoves, cutlery
  • Climbing Equipment including crampons, ice axes, helmets
  • Clothing including clothing accessories – gloves, socks, hats, belts
  • Footwear including insoles
  • Sleeping sleeping bags, mats, pillows
  • Sustainability innovation, functionality, use of materials, performance not fashion, appearance, circularity in the life cycle of the product – supply evidence to back up all sustainability claims which will be reviewed and validated
  • Tech Accessories including Sports watches, GPS, Cameras, apps
  • Tents/Awnings including tents, awnings, trailer tents, bivvy bags

After the show, the online public voting will commence to choose the winners in each category from the finalist products, and the overall Product of the Year will also be announced. As in previous years we will work in conjunction with a variety of partners who will reach a wide variety of consumers in the outdoor spectrum to ensure a cross section of the outdoors. Partners will be announced shortly but will comprise a database of around 1 million opted-in consumers, providing finalists a unique opportunity to showcase their brand and product to very targeted audience of outdoor enthusiasts.

The judging panel will ratify the winners of all categories and from these, choose the overall Product of the Year 2025. The winners will be announced at the OIA AGM & Conference 2025 in front of 150 industry colleagues.

 

Last year, over 120 entries across the ten categories were received, with the panel of expert judges, eventually proclaiming the Silva Free 1200 XS as the overall ‘Product of the Year’ from all the winners chosen by consumers, at the OIA Conference.

As proud recipients of many OIA awards they are so much more than a recognition of great work, they are also fantastic in helping to elevate your innovations to the industry and even more importantly to your customers. Having this much exposure is a phenomenal boost to a product and will drive significant returns to your business. I’d wholeheartedly encourage you to enter.’ Nick Giles, OBE, Managing Director, Ordnance Survey (OS) Leisure

Prices start at £99 + VAT (each entry) for 3+ entries for OIA members and/or OTS exhibitors and a single entry starts at £120 + VAT.

The Awards are a cost effective promotional opportunity that showcases products to retail buyers and journalists and then potentially to a large targeted consumer audience of outdoor enthusiast during a whole year.

Click here for further details and to submit your entry. 

Check out the OIA RIA Alliance Partner profile here  .