njuko and RunConcierge partner on AI registration innovations

RunConcierge, by Neurun, is redefining the global endurance sports event landscape as the newest and leading AI-powered tool, now officially integrated by njuko.com, the worldwide leader in endurance sports registration. This innovative partnership establishes a new benchmark for technology in sports, helping event organisers deliver seamless, branded, and truly personalized experiences to their participants.

Having already worked with renowned events such as the TCS Sydney Marathon and TCS New York Marathon, RunConcierge is trusted at the highest level for transformative race day support.

Through advanced AI and immersive technology, RunConcierge instantly simplifies registration, planning, and race preparation for every runner—whether elite, amateur, or first-timer. Its intelligent platform provides real-time answers about routes, gear, logistics, fuelling, accommodation, and race day activations, all tailored to participant needs. By using state-of-the-art integrations with Google Maps and Google Cloud, the platform offers interactive 3D course views, elevation profiles, live weather updates, and local insights to ensure every participant has the smartest, most confident preparation possible.

The integration with njuko empowers race directors by allowing them to enhance and customize the content RunConcierge draws from, ensuring all information is accurate and drawn directly from the organiser’s website. The AI widget is fully incorporated into each organiser’s own website, blending seamlessly with their graphic guidelines, colours, and brand identity. Organisers gain the power to deliver FAQ, logistical updates, and course information in multiple languages, serving diverse global audiences and elevating participant support to new heights.

Most importantly, RunConcierge isn’t just a support tool or chat bot—it’s an experience enhancer, enabling logistic ease, reducing stress, and keeping participants focused on their journey and achievements.

Free for events, with deployments already underway at top marathons globally, RunConcierge and njuko are together leading the future of sports registration and participant engagement. With advanced integrations and customizable features, they are setting the pace for AI innovation in endurance sports worldwide.

Check out the njuko RIA Foundation Member profile here  .