News

ADIDAS INTRODUCES NEW SS23 BRA AND LEGGINGS PORTFOLIO – BACKED BY EXPERTS, DESIGNED FOR EVEN MORE ATHLETES AND ACTIVITIES   92% of women find it difficult to focus on their workout when their apparel is uncomfortable1 From body chafing and pimples to rashes,...

Superfeet acquires Go 4-D Superfeet is excited to announce the acquisition of Go 4-D and, with it, the addition of the Go 4-D staff to our Superfeet family.  Go 4-D is well-established as an innovator in the custom orthotics industry, offering digital 3D custom...

MILESTONE SMASHED: 4M CHILDREN NOW TAKING PART IN THE DAILY MILE – DOUBLED SINCE 2019 The Daily Mile Foundation, supported by INEOS, today announced that 4 million children in 90 countries worldwide are taking part in the health and wellbeing initiative, up double in...

2022 COROS Data in Review As COROS continues to grow its reach across the globe, athletes are interacting with it’s products in new and engaging ways! While the COVID-19 pandemic pushed more athletes into the wearable performance industry, COROS saw another year of...

Get your school moving and WIN with the Mash Direct Belfast City Marathon in partnership with the NI Belfast City Marathon have an exciting competition exclusively for schools in Northern Ireland, with 3 INCREDIBLE FUN-FILLED prizes up for grabs…  The Mash Direct...

SALOMON APPOINTS SCOTT MELLIN AS GLOBAL CHIEF BRAND OFFICER ANNECY FRANCE (11 January 2023) — Salomon is pleased to announce the appointment of Scott Mellin as Global Chief Brand Officer. In his new role, Mellin will lead the company’s global marketing organization...