News

MILESTONE SMASHED: 4M CHILDREN NOW TAKING PART IN THE DAILY MILE – DOUBLED SINCE 2019 The Daily Mile Foundation, supported by INEOS, today announced that 4 million children in 90 countries worldwide are taking part in the health and wellbeing initiative, up double in...

2022 COROS Data in Review As COROS continues to grow its reach across the globe, athletes are interacting with it’s products in new and engaging ways! While the COVID-19 pandemic pushed more athletes into the wearable performance industry, COROS saw another year of...

Get your school moving and WIN with the Mash Direct Belfast City Marathon in partnership with the NI Belfast City Marathon have an exciting competition exclusively for schools in Northern Ireland, with 3 INCREDIBLE FUN-FILLED prizes up for grabs…  The Mash Direct...

SALOMON APPOINTS SCOTT MELLIN AS GLOBAL CHIEF BRAND OFFICER ANNECY FRANCE (11 January 2023) — Salomon is pleased to announce the appointment of Scott Mellin as Global Chief Brand Officer. In his new role, Mellin will lead the company’s global marketing organization...

Certificate of Climate Investment 2022 presented to Threshold Sports Threshold Sports are pleased to report that in 2022 nearly 60 tonnes of CO2E was balanced with Ecolibrium and invested in clean, renewable energy. For context, this is more than double 2021!! It...

  THE YEAR OF THE ADIZERO: ADIDAS’ RECORD-BREAKING FRANCHISE DOMINATED IN 2022 8 World Championship titles. 2 broken world records. 50% of all Major Marathons won. 2022 belonged to the ADIZERO franchise . Propelling the likes of Lyles, Chebet, Kipruto, and Tola to...