Fusion Media to support Amacx Nutrition in UK, Germany and Italy

Integrated PR and marketing agency Fusion Media has announced a new partnership with Amacx Nutrition to support the brand’s growth in the UK, German and Italian markets.

Amacx is a performance nutrition company supplying products to professional cycling teams including Team Visma–Lease a Bike, EF Education–EasyPost and Q36.5 ProCycling. The brand has been expanding across Western Europe and the USA, with a focus on ‘science-based, easy-to-use fueling systems’.

Fusion Media will work to raise awareness of Amacx in key European markets, leveraging its experience in cycling, running and endurance sport.

Adam Tranter, Founder & CEO of Fusion Media, said “We’re incredibly excited to be partnering with Amacx at such a pivotal moment in their global growth.

“Their science-driven approach to performance nutrition and commitment to supporting elite and everyday athletes aligns perfectly with our values at Fusion Media. With our deep expertise in cycling and endurance sports, we’re proud to help bring the Amacx story to life across the UK, Germany, Italy and beyond.”

Amacx’s range includes Turbo, Energy, Recovery and Supplement lines designed to be mixed and matched based on athlete needs.

Ipek Altan, Marketing Lead at Amacx Nutrition, said “Partnering with Fusion Media is a big win as we gear up to push the Amacx brand to new heights across the UK, Germany, and Italy.

“This collaboration is all about building trust, gaining ground in key markets, and fueling athletes with the performance nutrition they need to stay ahead of the pack.”

Fusion Media will lead PR and communications across the three target markets and support Amacx’s international expansion plans.

Check out the Fusion Media RIA Member profile here  .